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Virgin Media Conference gets Sporting Theme

Working with London Agency, Full Circle, PopUpArena were appointed to bring a sporting theme to the Virgin Media management two day conference at the Manchester Central Exchange Hall. Creating an oval miniature athletics track that would act as a central speaker zone was a great success that contributed  significantly to create an engaging event.

The biggest challenge was that the athletics track had to de-rigged at the end of each afternoon for an evening function and then re-rigged overnight for the next conference day.  Design, logistics and timing to rig and de-rig was critical to make sure there was no noticeable difference to the lens of the camera.